Déjà vu… It’s 1AM on a Thursday night and I’m overlooking the streets of Shoreditch from my brother’s office while waiting for a render to finish. I’m back in London for a brief visit, and thanks to the volcanic eruptions in Iceland my flight back to New York has been cancelled and I’ve been stranded here for 5 days more than I planned.

So while I’m currently juggling 4 video projects (including work for Richie Hawtin, REBELRAVE, and Ghostly International) I decided to take the day off today to spend it working with James Mountford to make this, which we filmed a few weeks ago in New York when he came to pay a visit.

James had popped over to New York for a fashion shoot, and while he spent a week there we thought it to be a good chance to shoot something together. So he made a few phone calls, and within the hour he managed to secure the help of makeup artist Tamah K and model Irina Vodolazova.

On the day of the shoot we went to my rooftop and rigged 3 small digital cameras together on a piece of wood, so while I filmed on my regular camcorder and James filmed on a Canon 5D, we took it in turns to also film with this triple camera setup, which produced a whole bunch of footage of Irina filmed from slightly different angles that can be synced together with interesting results!

But this has also meant that it’s a pretty complex edit, so while time has been ticking away, and while I found myself a mile away from James’ place today, we thought of editing this secondary footage that we shot in the elevator, which is a lot simpler: it shows a fairly aggressive-looking Irina in a grungy elevator breathing heavily in distress.

Just a note on the video: more than anything else I see it as a humorous take on the typical Fashion Video that seems to be the craze these days.

Part II will be coming soon!